Patrijarha Gavrila 6,
11000 Belgrade
Fax: +381 11 405 46 619
+381 11 308 5009
+381 11 308 5074



Dečko i devojka u benetton džemperima

Benetton is an Italian family brand with a long-standing prestigious tradition dating back to 1965 in Italy. Famous Benetton colors, authentic fashion and quality materials, challenging camaraderie that has shifted borders and transformed society are the foundations of the brand.

Benetton – favourite family brand

Benetton is for all generations, with the perfect product offering for all occasions and activities throughout the day and throughout the year. The perfect mix of comfort, quality, attractive Italian design, diverse colors and fun distinguishes the brand and makes it special and unique.
The brand’s founder, Luciano Benetton, returned to the forefront of the company in 2018 and made it known that the Italian brand would return to its roots and would certainly be one of the leaders in its class. That’s why the campaigns were entrusted to the famous photographer Olivier Toscana who was credited with the revolutionary Benetton campaigns during the 80’s and 90’s.
And the 2019 fall / winter collection kicks off with a new designer, Jean Charles de Castellbasque, with the emphasis on intense colors, a large logo and interesting applications that will bring Benetton back to the very top of high street fashion.

Benetton Belgrade – Store locations


Bulevar kralja Aleksandra 100
11111 Belgrade
+381 11 243 50 97


Ušće Shopping centar, Bulevar Mihajla Pupina 6
11070 Belgrade
+381 11 285 44 74


Immo Outlet centar, Gandijeva 21
11070 Belgrade
+381 11 228 32 37